How to Set Goals and Create a Realistic Business Plan

Set GoalsSo you have a great idea about a particular physical or online product or service, but how do you set goals and achieve them?

If you fail to plan, you plan to fail….Benjamin Franklin

Be careful, don’t get swept away in the emotional high. Examine the marketplace that provides the context for what you’re offering. Are there competitors? How many? How are they performing? Most importantly, do you have a realistic business plan to meet these challenges?  Continue reading “How to Set Goals and Create a Realistic Business Plan”

3 Easy Ways To Making Your Website More User-Friendly

User friendly definition- “without difficulty or effort”.

user friendly - googleGoogle is constantly changing their metrics for ranking sites based on SEO searches.

As a business owner, this constantly means you have to keep up with those changes to outrank competitors, two questions therefore come to mind:

  • “Is a site which is SEO (keyword) friendly, and mobile navigability still a top priority?” or
  • “Will making a site easier to manoeuvre, and having a faster loading rate be more important?”

Continue reading “3 Easy Ways To Making Your Website More User-Friendly”